Where to Find GA4 Measurement ID?

Google Analytics 4 (GA4) is the latest version of Google's popular web analytics platform. And like its predecessor, Universal Analytics, GA4 requires users to set up a Measurement ID in order to start tracking website and app data. But where exactly can you find this elusive Measurement ID?

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Where to Look for the GA4 Measurement ID

If you're familiar with setting up tracking codes in Google Analytics, you'll know that finding the Measurement ID can sometimes be a bit of a scavenger hunt. In GA4, the Measurement ID can be found in the Admin section of your Google Analytics account. Here's a step-by-step guide on how to locate it:

  1. Log in to your Google Analytics account and navigate to the Admin section.

  2. In the Property column, click on "Data Streams" under the Property Settings section.

  3. Click on the data stream for the website or app you want to track.

  4. You will find the Measurement ID listed under the Stream Details section.

While this process may seem straightforward, some users find it cumbersome and time-consuming. And if you're looking for a simpler and more user-friendly alternative, Void Analytics might just be the solution for you.

Why Choose Void Analytics Over GA4

Void Analytics offers a streamlined and intuitive web analytics platform that prioritizes simplicity, privacy, and data accuracy. Here are three key reasons why you should consider using Void Analytics instead of GA4:

1. Simplicity

Void Analytics is designed with user experience in mind. Setting up tracking codes and generating reports is a breeze with Void Analytics' intuitive interface. You won't have to navigate through multiple menus and settings to find your Measurement ID – it's front and center, easily accessible with just a few clicks.

With Void Analytics, you can spend less time wrestling with complex settings and more time analyzing your data and making informed decisions for your website or app. Say goodbye to the headaches of setting up tracking codes and hello to a more streamlined analytics experience.

2. Privacy-Friendly

Privacy concerns are at the forefront of many users' minds when it comes to web analytics. Void Analytics takes privacy seriously and prioritizes user data protection. Unlike GA4, Void Analytics does not collect personally identifiable information (PII) by default.

With Void Analytics, you can rest assured that your users' privacy is being respected and protected. Your data will be anonymized and aggregated, ensuring that sensitive information is never exposed or shared with third parties.

3. Not Sampled Data

One of the biggest drawbacks of using Google Analytics is its data sampling feature. When you have a high volume of traffic on your website or app, Google Analytics may sample your data, leading to inaccurate and incomplete reports.

Void Analytics does not sample data, ensuring that you have access to comprehensive and accurate insights into your website or app performance. With Void Analytics, you can trust that the data you see is a true reflection of your audience's behavior and engagement.


While GA4 remains a popular choice for web analytics, finding the Measurement ID can be a cumbersome process. If you're looking for a simpler, privacy-friendly, and more accurate alternative, Void Analytics is worth considering.

With Void Analytics, you can enjoy a streamlined analytics experience, protect your users' privacy, and access comprehensive and accurate data insights. Say goodbye to the hassle of navigating through complex settings and hello to a more user-friendly analytics platform with Void Analytics.

So why waste time searching for the GA4 Measurement ID when you can switch to Void Analytics and enjoy a more efficient and effective web analytics solution? Make the switch today and experience the difference for yourself.

Try Void Analytics today

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